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Competitive Advantages

Experience: Competitive Advantages

  • Loyalty from end user to our brands
  • Retail presence enables greater proximity to end users
    • Greater assertiveness in the collection planning
    • Lower mark down
  • Assisted consulting for our multi-brand clients
  • Franchise network
  • Established franchise model of excellence
  • National presence
  • Expertise in the design and development of bedding, bath and tabletop products

Supply: Competitive Advantages

  • Fully integrated: more efficient, lower conversion costs
  • Market leader – economy of scale
  • Installed capacity: able to increase production significantly, with low capex
  • Technology: factories with a high degree of automation and flexibility
  • Management: experienced personnel, controlling system at all stages of production, franchise management system and CRM
  • Competitive energy cost